Survey Reveals the Top 10 Summer Travel Destinations of 2025

As the summer season approaches, many people are eagerly planning their vacations and exploring the best travel destinations. Our annual summer travel survey of U.S. travelers has revealed the top 10 most popular destinations for 2025, and we outline some of the top reasons to travel to these trending places during the summer months.

From pristine beaches to historic cities, these vacation hotspots promise unforgettable adventures and cultural immersion. Get ready to pack your bags and embark on a summer journey to some of the world's most alluring destinations, or, alternatively, you’ll know where not to go so you can escape the crowds.

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From the romantic charm of Paris to the scenic villages of Provence, France is a dream destination for those seeking a perfect blend of culture, gastronomy, and natural beauty. Because it’s where the expressive Romanticism period began, France earned a reputation as one of the most popular travel destinations for romantics. During the summer, visitors can explore the lavender fields in full bloom, painting the countryside in shades of purple and filling the air with their intoxicating fragrance.

In Paris, the City of Light comes alive with outdoor cafés, street performers, and an unmistakable joie de vivre. Stroll along the Champs-Élysées, marvel at the iconic Eiffel Tower, or visit the Louvre to admire world-renowned works of art. For those seeking a more relaxed pace, the French Riviera beckons with its sun-drenched beaches, chic seaside towns, and vibrant nightlife. Visit the chic Saint-Tropez region to see mega-yachts, relax in the lavender fields of Provence, sail down the River Seine, or explore the villages and rugged coast of the Basque Country shores.

Read more: The Best Places to Travel in France Beyond Paris

Italy, a timeless favorite, continues to captivate travelers with its rich history, culinary delights, and stunning landscapes. Italy is famous as the birthplace of the Renaissance era and the heart of the Roman Empire. The country’s remarkable history is evident in its architecture and artworks. From the ancient ruins of Rome to the canals of Venice, this destination offers a feast for the senses. In the summer months, visitors can bask in the warmth of the Italian sun while strolling through enchanting cities like Florence, where the warm nights make for an amazing summer stroll, and evening events take center stage.

A must stop for history buffs should visit the Sistine Chapel in the Vatican City, the Colosseum and Trevi Fountain in Rome, and the Leaning Tower of Pisa in Pisa's Cathedral Square. The Last Supper in Milan and Michelangelo’s Statue of David in Florence are must-see art masterpieces.

Explore the rolling hills of Tuscany, where vineyards stretch as far as the eye can see and indulge in the region's world-renowned wines and farm-fresh cuisine. Or venture to the Amalfi Coast, where colorful cliffside villages cling to the rugged Mediterranean coastline, offering breathtaking vistas and crystal-clear waters perfect for summer swimming and sunbathing. Peppered with high-end resorts, this area attracts A-list celebrities. The five villages of  Cinque Terre along the Italian Riviera are equally scenic. 

The food and wine region of Tuscany is a major draw for foodies, who descend upon the area for local cooking classes and wine-tasting. Further north is a region framed by the Italian Alps and its highest peak, Mont Blanc, a worthwhile destination for skiing and hiking. 

Read more: Top 10 Italian Phrases for American Tourists

Renowned for its awe-inspiring natural landscapes, Canada emerges as a top summer travel destination. Home to picturesque prairies, snow-capped mountain peaks, remote national parks and vibrant cities, it comes as no surprise that Canada is one of the top travel destinations. This vast country offers a treasure trove of experiences, from the majestic Rocky Mountains to the serene lakes and vibrant cosmopolitan cities. s the second-largest country in the world, Canada is home to some of the planet’s most impressive geographical wonders, including Niagara Falls, one of the largest and most powerful waterfalls, and Mount Logan, its tallest peak. The cosmopolitan cities of Vancouver, Toronto and Montreal are popular with first-time visitors.

As the summer months unfold, visitors can witness the ethereal beauty of the Northern Lights which is very rare in the summer, but in destinations like Yukon, where the night sky dances with hues of green and purple. Outdoor enthusiasts can indulge in thrilling hikes through the iconic Banff National Park, surrounded by towering peaks, turquoise lakes, and diverse wildlife. Hiking, canoeing, canyoning and mountain biking are just a few activities to enjoy.

This time of year, Canada's cities come alive with festivals, outdoor markets, and a buzzing energy. Explore the charming neighborhoods of Montreal, where European flair meets modern culture, or immerse yourself in the lively atmosphere of Vancouver, a city nestled between mountains and the Pacific Ocean. Vancouver is home to Stanley Park, with beaches and forests, and Toronto has the Royal Ontario Museum and a bounty of art galleries. You’ll discover a thriving foodie scene in all cities.

Read more: Top 10 Places to Visit in Canada and Tips for American Travelers

With its stunning beaches, vibrant culture, and rich culinary traditions, Mexico is a top choice for summer travelers seeking sun, sand, and adventure. For U.S. travelers, there's a reliable network of flights into the country, making it one of the most accessible destinations to explore for vacations in 2025. The ancient Mayan ruins of  Chichén Itzá, one of the New Seven Wonders of the World, offer a glimpse into the rich history and architectural marvels of this region. Adventure lovers are encouraged to visit Oaxaca and hike the Sierra Norte mountains, while avid explorers can take a long railway journey tour through the breathtaking Copper Canyon area. 

Renowned for its sugar-white beaches and turquoise oceans, Mexico is top of the list for a beach break. Cabo San Lucas entertains with its nightlife, resorts and easy swimming beaches. But it's the alluring Pacific coast city of Zihuatanejo that brings surfers to its shores, with one of the best left breaks in Mexico. Along the Riviera Maya, snorkel or dive in the crystal-clear waters of Cancún, where vibrant coral reefs and diverse marine life await exploration.

For those seeking an authentic cultural experience, immerse yourself in the lively atmosphere of Mexico City's colorful markets and indulge in the tantalizing flavors of traditional street food.

Read more: Mexican Vacation Destinations Off the Beaten Path

Japan offers a unique blend of ancient traditions and modern marvels, making it an enticing destination for summer travelers seeking a truly immersive cultural experience. The birthplace of minimalist design principles and a Zen-inspired way of life, understated Japan is one of Asia's most popular vacation destinations. It's not the most budget-friendly country, but when you're standing in front of the breathtaking waterfalls of the Takachiho Gorge, you'll find that it's worth the spend. 

Witness the breathtaking beauty of Mount Fuji, Japan's iconic volcanic peak, or explore the neon-lit streets and cutting-edge technology of Tokyo, a city that seamlessly blends the past and future.

Visitors to Japan are also drawn to the beauty of the many historic towns outside of Tokyo (Kyoto, Nara and Yoshino), which boast streets and canals lined with pink cherry blossoms during the spring season. In Kyoto, visitors can find serenity in the historic temples and meticulously manicured gardens, offering a respite from the bustling city life. Summer is also an ideal time to attend one of Japan's vibrant festivals, like the Gion Matsuri in Kyoto, where elaborate floats and traditional performances take center stage.

The botanical gardens in Japan are some of the most tranquil places to visit, with the most well-known being the Kenroku-en, Koraku-en, and Kairaku-en gardens. Japan's charming rural countryside is worth exploring—this is where you'll see the archetype of Japanese design in the form of minka houses. 

Read more: Top Sights to See with a Japan Rail Pass

From the vibrant streets of Barcelona to the sun-drenched beaches of the Costa del Sol, Spain offers a diverse array of experiences for summer travelers. For sun worshipers who love mega-yachts, the luxury lifestyle of Marbella is attractive, while the bohemian charm of Sitges continues to inspire artists and musicians. Up north, there's the idyllic coastal town of Ribadesella, which is a culinary hotspot. With its many islands, such as Ibiza and Tenerife, it's no surprise that Spain is the country with the highest number of Blue Flag beaches.

Spain's 3,000-mile coastline curves its way past resort towns, charming seaside villages and the artistic capital city of Barcelona. Here, you can marvel at the architectural masterpieces of Antoni Gaudí, including the iconic Sagrada Familia and the whimsical Park Güell. From Barcelona, it's an easy day trip to experience a Spanish vineyward and visit the famous monastery, Montserrat. 

Explore the stunning Alhambra in Granada, an architectural marvel that dates to the Moorish era, with its intricately designed palaces and lush gardens. In Madrid, indulge in tapas and sangria while immersing yourself in the city’s lively nightlife and vibrant arts scene. Or embrace the festive spirit of Seville during the summer, when colorful festivals and flamenco performances take over the streets.

Mountain enthusiasts can enjoy Spain's interior, particularly the hiking region of Sierra Nevada National Park in Andalusia, home to the country's tallest mountain peak. Up north is Spain's Picos de Europa National Park in the Cantabrian Mountains—a captivating park dotted with lakes and waterfalls, ideal for nature lovers and wild swimmers.

Read more: The Best Places to Visit  In Spain

New Zealand is a dream destination for travelers in search of natural beauty, outdoor adventure, and laid-back charm. While summer in New Zealand runs from December to February, visiting in the Northern Hemisphere’s summer (June–August) offers a unique twist: it’s winter there, making it a haven for skiing and snowboarding in places like Queenstown and Mount Ruapehu. For those seeking quiet escapes, the country’s vast stretches of coastline, thermal hot springs, and serene fjords offer tranquility at every turn.

Adventure is part of everyday life in New Zealand, where you can go bungee jumping in Rotorua, hiking through Fiordland National Park, or kayaking in the Bay of Islands. The country is also home to several Māori cultural centers, where travelers can learn about New Zealand’s Indigenous heritage through traditional performances, food, and storytelling. And let’s not forget the film buffs — fans of The Lord of the Rings can explore the iconic filming locations scattered across both the North and South Islands.

Despite its remote feel, New Zealand is easy to get around with a rental car or domestic flights. It's known for being safe, clean, and tourist-friendly, though you’ll want to stay alert to changing weather conditions, especially if you’re traveling into alpine regions. Packing layers is essential, and travel insurance can be a smart choice in case of flight delays or adventurous detours gone wrong.

Read more: Best Places to Visit in Australia: Beyond Sydney

From charming countryside villages to bustling cosmopolitan cities, the United Kingdom offers a summer getaway filled with rich history and diverse cultural experiences. London, the capital, is a must-visit for first-timers, featuring iconic landmarks such as the Tower of London, Buckingham Palace, and the London Eye. But the UK’s charm extends far beyond its capital — consider the ancient city of Bath, the university town of Oxford, or the scenic Cotswolds for a quieter, storybook feel.

Adventure and nature lovers can head north to Scotland, where you’ll find rugged coastlines, peaceful lochs, and the dramatic Highlands. Edinburgh is especially popular in the summer, thanks to its famous Fringe Festival, a month-long celebration of the arts that draws performers and tourists from around the world. Wales and Northern Ireland also offer spectacular opportunities for hiking, castle tours, and seaside relaxation.

Travelers should keep in mind that while the UK is relatively easy to navigate, planning ahead for transportation is key, especially in rural areas where trains and buses may run less frequently. Booking accommodations early — especially in festival season — is also recommended. And though the weather can be unpredictable, a light jacket and an umbrella usually go a long way in making your trip more comfortable.

Read more: 19 Must-Visit U.K. Locations for Movie and TV Fans

Greece, with its stunning islands, ancient ruins, and warm Mediterranean climate, is a prime summer destination. Rustic whitewashed cottages adorn islands draped in pink bougainvillea and olive groves, while local tavernas keep traditions alive with their white and blue tablecloths. In Athens, explore the iconic Acropolis, a testament to the country's rich history and architectural prowess. From there, embark on a sailing adventure through the breathtaking Cyclades islands, where villages cling to the cliff sides, offering panoramic views of the Aegean Sea.

Because there are so many islands, you'll need to decide which ones to visit. Some people choose to rent a yacht for a few weeks and sail around the islands, while other vacationers stay on the mainland and combine it with an island visit. Athens serves as a connection point to many islands, with the most popular being Mykonos (busy), Corfu (scenic) and Paxos (quiet and picturesque). Islands offer boating, swimming, canoeing, paddleboarding and beachside bliss.

On the island of Santorini, bask in the sun on the pristine beaches, or watch the sunset paint the sky in hues of orange and red over the iconic blue domes. For a completely off-the-beaten-path experience, visit the dramatic monastic Meteora region to view a collection of 10 monasteries perched on top of steep mountain peaks. Summer is also the perfect time to indulge in traditional Greek cuisine, savoring fresh seafood, flavorful salads, and the region's renowned wines.

Read more: Exploring the Top 10 Greek Islands

The Bahamas, with its crystal-clear turquoise waters and white sandy beaches, is a tropical paradise that promises a perfect summer escape. Comprising an impressive 700 islands (not all of which are habitable) scattered across the Atlantic Ocean, the Bahamas offers visitors everything from remote island getaways to popular tourist spots. Visitors can snorkel or dive among vibrant coral reefs teeming with colorful marine life, or simply bask in the warm sun on the pristine shores of islands like Paradise Island and Grand Bahama. In the capital city of Nassau, explore the lively culture and cuisine, indulging in fresh seafood and the region's signature conch dishes.  Nassau and Paradise Island are busy tourist areas, while the more remote islands provide a quieter vacation experience. 

For those seeking adventure, embark on a thrilling kayak or paddleboard excursion, or try your hand at deep-sea fishing in the crystal-clear waters of the Bahamas. Other Bahamas highlights include the shimmering pink sands of Harbour Island and famous Pig Beach in Big Major Cay. Pig Beach is where you'll see pigs swimming in crystal-clear ocean waters. For water enthusiasts, snorkeling over a shipwreck off the coast of South Bimini is a must-do adventure. 

Read more: Your Questions Answered About Traveling to the Bahamas

These top 10 summer travel destinations offer something for every type of traveler, from outdoor enthusiasts to culture and beach lovers. Start planning your unforgettable summer getaway before it’s too late. And don't forget to share your awe-inspiring photos and memories on our social media channels, inspiring others to embark on their own journeys.

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