Generali Global Assistance Launches Three New Travel Insurance Plans

New York and San Diego - July 27, 2017


Adds direct to consumer website to round-out sales and service offerings of new plans

Generali Global Assistance’s Travel Insurance division (“the Company”), formerly CSA Travel Protection, announced today that it has expanded its product offerings to provide additional plans with enhanced coverages for consumers to help protect themselves and their belongings while traveling, as well as their travel investments. The Company also announced the launch of its first direct to consumer website under the Generali brand to complete the loop on a 360° sales and service portfolio – rounding out its already robust affiliate sales model.

We have used CSA in the past and it now looks like Generali Global Assistance is improving the product even more. Thank you for the peace of mind!
Ed B. from San Tan Valley, AZ

The new plans were built through consumer input all the way down to their naming conventions; Standard, Preferred, and Premium. All three plans include:

  • access to Generali Global Assistance’s  strong network of approximately 425,000 medical providers
  • Trip Cancellation coverage that can even cover in the event of sickness or injury of  family members that are not traveling–which is one of the most extensive in the marketplace; 
  • a robust medical expense service which includes a No Out-of-Pocket Medical that can arrange a traveler’s appointment and pay up front for acute treatments up to $1,000 if they get sick or injured while traveling; 
  • Identity Theft Resolution Services
  • Teladoc* (or virtual doctor) services; 
  • and concierge services.

A unique feature of the Preferred and Premium plans is coverage for the loss, theft, damage or delay of sporting equipment – making them ideal for golf and ski vacations. The Premium plan includes:

Commenting on today’s news, Chris Carnicelli, CEO of Generali Global Assistance, said, “These moves are directly indicative of our consumer-centric mindset. We recognized that our current offerings were far too limited and lacked the customization that today’s customer desires. These new plans have been built using direct customer feedback and I am pleased to say they are just the beginning of a new comprehensive suite of offerings we plan to roll-out.”

The new Generali Global Assistance Travel Insurance consumer website has been designed as an evolutionary customer journey platform, to guide consumers at any stage of their journey—research, buying, or servicing. Key to the experience is the rich travel resource content, comparisons of Generali plans and travel advice, allowing consumers to better understand travel insurance so they can make smarter buying decisions. The responsive website makes it easy for consumers to access it from any device – providing them with plan information, a booking engine, travel resource information or claim submission tools – whenever and wherever they may be on their journey.

Commentating on the launch of the new consumer website, Tiffany Glass, head of marketing and e-commerce for Generali Global Assistance, said, “This site was designed in tandem with consumers, allowing them to self-service, access decision making information, or even read peer-reviews of the products and services during optimal touchpoints in the customer journey. This site is not a replacement of our third-party sales model, but rather a complimentary add-on to help put more information and access to our tools, under the Generali brand, in the hands of the consumer. We are endeavoring to create products with greater transparency and flexibility for today’s more discerning consumer and the new website provides us with the ability to do just that.”

Generali Global Assistance offers a full suite of innovative, vertically integrated travel insurance products and assistance services that help protect consumers against certain risks associated with travel. These products combine the institutional knowledge, quality, and customer service built by CSA over the past 25 years with the backing and underwriting ability of a global insurance brand – Generali.     

For more travel resources, tips, and content on aspirational destinations, follow Generali Global Assistance travel insurance on Facebook and Twitter.

To learn more about Generali travel insurance plans, please visit

About Generali Global Assistance
Generali Global Assistance, formerly Europ Assistance USA, has been a leading provider of travel insurance and other assistance services for more than 25 years.  The Company offers a full suite of innovative, vertically integrated travel insurance and emergency services, identity protection solutions, and beneficiary companion services. Generali Global Assistance is part of the multinational Generali Group, which for over 185 years has created a presence in 60 countries with over 76,000 employees. Our success has been built on the foundation of trust that clients have placed in our ability to provide assistance in the most difficult of circumstances.


M Group Strategic Communications (for Generali Global Assistance North America)


*Teladoc services may not be available in all states, and international services may be limited.
**This coverage is not available to residents of Texas.
***This coverage is not available to residents of New York.

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Compare the three new travel insurance plans
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